Webinar

What Families Look For (and How to Stand Out)

On-Demand
Duration:
1 hr
On-Demand

Recorded on 08/19/2026

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Category
Duration
1 hr
About this Session

Families now have more educational options than ever. So how do you stand out in a competitive market to drive enrollment, retention, and referrals to your center?

In this first session of our Private Child Care Leadership Summit, we’ll examine what families look for when evaluating the quality of a private child care and offer concrete steps that owners and directors can take to win families’ confidence and trust.

You’ll come away with strategies for making high-quality learning visible to differentiate your program and support sustainable growth.

Learning Objectives
  • What families really look for when seeking high-quality child care
  • Effective ways to make learning visible through aligned assessment, teaching, and family engagement
  • Examples of high-impact communication moments (not more messages, better ones)
  • The family confidence loop: visibility, understanding, trust, advocacy

Register now for this free session, plus hold your spot in three more leader-focused webinars on building and sustaining quality in private child care.

Presenter
Laura Bilbrey
Senior Director of Learning and Implementation
Teaching Strategies
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